Literacy must be redefined for the Net Generation. Strict print literacy in a subject area does not prepare students to respond to today’s increasingly complex communications. Instead, literacy must be considered multi-faceted, and include hypertext and visual. Furthermore, the framework of literacy instruction must be reconsidered: what does struggling mean, how can digital literacy be transformed into academic literacy and the reverse. For today’s adolescents, literacy instruction must be sensitive to multiple interrelated factors, including motivations and self-perception, and it must be embedded in the subject matter.